Administrative Manager, Haskins Family, LLC: 2013-Present

• Evaluate potential investment opportunities for a family-owned agricultural real estate company

• Coordinate and oversee insurance coverage for real estate and company-owned vehicles

• Research and recommend IT solutions to assist with property management and acquisition

Communications Director, South Dakota Department of Health: 2017-2020

• Served as lead spokesperson, marketer, and brand strategist for the department

• Advised the Secretary of Health and the Governor’s Office on health communications strategy

• Wrote columns, public service announcements, and speeches for the Governor and Secretary of Health

• Stewarded a $3.5 million annual budget through effective planning and contract negotiation

• Collaborated with program managers to ensure a consistent brand voice across the organization

• Directed content development for social media platforms with over 50,000 total followers

• Developed customer-centric brands and brand experiences for a wide variety of audiences

• Led the development of marketing initiatives from research and ideation to execution and evaluation

Communications & Marketing Administrator, South Dakota Department of Health: 2016-2017

• Lead the Department’s marketing and communications efforts

• Managed statewide community grant programs, including application development, grantee selection, and reporting

• Managed content development and strategy for department websites

• Developed systems and processes to manage the department’s marketing, public relations, and web development functions

• Trained program staff on basic branding and marketing principles

• Oversaw special projects for the Secretary of Health, balancing political interests and differing viewpoints to achieve mission-focused outcomes

Communications & Community Director, SD Department of Health: 2011-2016

• Lead marketing and communications efforts for the Department of Health’s chronic disease office

• Managed federal grants, including budget, work plan, evaluation plan, and progress report development

• Supervised and conducted performance evaluations of communications team staff and consultants

• Developed, directed, and evaluated community grant opportunities and programs

• Provided guidance and leadership for office-wide information technology initiatives

• Lead workgroups and task forces to address public health issues

• Served on the department’s legislative task force

• Trained and onboarded staff and contractors

• Negotiated and managed contracts with vendors and consultants